Junior Account Executive, Tech PR

5W is seeking a driven Junior Account Executive to join our Tech PR practice. As a key member of the team, you’ll support media relations, account management, and reporting across multiple accounts — playing an essential role in driving client success.

The ideal candidate brings strong writing and pitching skills, attention to detail, and a passion for PR. This is a hands-on opportunity to work closely with your team, contribute to creative storytelling, and build the foundation for a thriving career in public relations.

This role will work on B2B Tech along with some B2C Tech clients.

Media Relations

Here’s what you’ll be doing:

• Build targeted media lists using platforms like Cision and MuckRack.

• Capture the attention of national, regional and non-traditional media outlets — including podcasts, radio, and social media influencers and begin forming key relationships.

• Help craft compelling story angles and media pitches.

• Track trends and cultural conversations to identify opportunities for client outreach.

• Conduct proactive media outreach and secure coverage.

• Monitor, track, and share client and competitor coverage.

Account Management

• Play a key role in client management by scheduling calls, drafting agendas and recaps, and maintaining team files.

• Organize client folders, trackers, and databases.

• Oversee brand samples and manage inventory when applicable.

• Coordinate deliveries to media and influencers.

• Manage logistics for client/team meetings, including check-in, meals, and prep materials.

• Provide support on events, activations, and mailers.

Monitoring & Reporting

• Manage media coverage reports and tracking documents.

• Provide ongoing monitoring for client and competitor activity.

• Own the preparation and accuracy of weekly, monthly, quarterly, and annual client reports.

• Support program recap reports for events, mailers, influencer campaigns, and other initiatives.

Here’s What You Have

• S./B.A. in Public Relations or related field.

• 1 year of full-time agency experience required, ideally in the tech/corporate PR space

• Strong written and verbal communication skills, with the ability to adapt messaging for different platforms and audiences.

• A proactive, creative, and energetic personality with excellent organizational skills.

• Positive, flexible attitude with a proactive and curious mindset.

• Passion for trends and current news.

• Collaborative team player who can also work independently.

• Ability to multitask, meet deadlines, and manage priorities in a fast-paced environment

• Passion for media, social trends, and current news, including the evolving digital and influencer landscape.

Why You’ll Love Working Here

• Competitive salary with comprehensive benefits & wellness programs including partnership with ClassPass!

• Flexible PTO

• Summer Fridays and Winter, Spring, and Fall Fridays too!

• Hybrid work model offering flexibility and work-life balance

• Expanded parental leave and family planning support

• Continuous learning through “5W University” and development initiatives

• Student Loan Reimbursement

• Professional Development Support

• Exclusive access to season tickets for pro sports teams along with Broadway shows, and more!

• Charitable giving, including matching donations